Creative Business | Ask our Digital Human

I am an AI and may make mistakes. Read this

Mila, virtual Creative Business student

Ask Mila anything about the Creative Business programme

Considering Creative Business at Inholland? Meet Mila: a virtual Creative Business student who knows the programme inside and out. An easy way to find out if this study is right for you.

Ask your questions whenever it suits you. 24/7. During the Open Day and later at home. For prospective students and their parents.

Example questions

What will I learn in Creative Business?
What skills do I need to follow this programme?
What can I become after this programme?
Is Haarlem a fun city to study in?

Important: Mila may make mistakes. Always verify important information with an Inholland staff member. Conversations are not stored or read.

Creative Business Inholland

WHY

Why is Mila being used?

Choosing a study programme means: lots of questions. But you often think of your best questions later. Or you simply find it a bit intimidating to ask them. Especially when it's busy during an Open Day.

That's why Creative Business is using Mila as an experiment: a low-threshold way to help prospective students get information about the programme faster. You can ask your question whenever you want, and you'll get an immediate answer — as if you're talking to a student. At home, in the evening or during the weekend.

WHAT

What is Mila?

Mila is a digital human: a virtual personality that uses AI to answer questions about Creative Business at Inholland.

A digital human can be a digital clone of a real person, or a fully fictional character — like Mila. Mila isn't made of flesh and blood, yet she feels approachable and human.

HOW

How does Mila work?

Mila uses AI techniques such as conversational AI. You ask a question, Mila understands what you mean and turns it into a relevant answer. She is connected to a knowledge base with information about the Creative Business programme, such as the study guide.

Mila has her own persona, which makes her feel more approachable. Mila is not a replacement for a student or staff member, but a smart addition.

FAQ

Is Mila a real person?

Mila is a fictional character. Her appearance and voice are created using AI.

FAQ

Where does Mila's knowledge come from?

Mila is trained on information about the Creative Business programme and experiences shared by students for this project.

FAQ

What happens to what you share during a conversation?

Conversations are currently not stored or read, and they are not used to further train the AI model.

FAQ

Is Mila a replacement for an Inholland staff member?

No. Mila is an addition. She helps you get started, but for important information you should always contact an Inholland staff member.

FAQ

Can Mila make mistakes?

No AI is perfect. Always verify important information with an Inholland staff member.

FAQ

How do you handle misinformation?

Mila is trained on verified Inholland sources and thoroughly tested. For important questions, she will refer you to a staff member.

FAQ

Who developed Mila?

Mila was developed by Hibou/x: a PR and influencer agency based in Amsterdam, specialised in digital humans.